{
  "id": 210,
  "slug": "olipop-pomegranate-sparkle",
  "name": "Pomegranate Sparkle",
  "brand": "OLIPOP",
  "url": "https://drinkolipop.com/",
  "category": "food-drink",
  "form": "Flavored canned soda",
  "tldr": [
    "Applies familiar soda flavor and can cues to the brand's ingredient-led positioning.",
    "Creative lens: Reinterpret a familiar soda occasion with a different ingredient proposition.",
    "Investigate: Keep flavor positioning separate from digestion and other health claims."
  ],
  "hook": "Applies familiar soda flavor and can cues to the brand's ingredient-led positioning.",
  "why": "Creative lens: Reinterpret a familiar soda occasion with a different ingredient proposition.",
  "gap": "Investigate: Keep flavor positioning separate from digestion and other health claims.",
  "img": "expanded-olipop-pomegranate-sparkle.png",
  "credit_page": "https://drinkolipop.com/products/pomegranate-sparkle",
  "img_src_url": "http://drinkolipop.com/cdn/shop/files/pomegranate-sparkle-6g-olipop_gallery-image_single-can_new_asset_1200x1200.webp?v=1789390717",
  "tags": [],
  "availability": "unknown",
  "price": null,
  "catalog_date": "2026-10-13",
  "claim_status": "editorial_summary",
  "sources": [
    {
      "url": "https://drinkolipop.com/products/pomegranate-sparkle",
      "kind": "official_product_page",
      "checked_at": "2026-10-13",
      "scope": "Product identity and image retrieved; price, stock and performance not verified."
    }
  ],
  "unknown_fields": [
    "current_price",
    "current_stock",
    "variant_dimensions",
    "independent_claim_verification"
  ],
  "added_batch": "2026-10-13-product-expansion",
  "source_excerpt": "Pomegranate Sparkle is a juicy blend of pomegranate, sweet quince, and tangy passion fruit, with a…",
  "research_question": "Keep flavor positioning separate from digestion and other health claims.",
  "discovery_order": 37
}