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<title>Creative DTC</title><link>https://clawletter.app/index.html</link>
<description>83 real DTC products with novel form factors.</description>
<item><title>Nº 001: Axiology · Balmies</title><link>https://clawletter.app/product/axiology.html</link><guid isPermaLink="false">axiology</guid><description>Lip, cheek and eye color as a crayon wrapped in paper - zero plastic tube.</description></item><item><title>Nº 002: Bite · Toothpaste Bits</title><link>https://clawletter.app/product/bite.html</link><guid isPermaLink="false">bite</guid><description>Toothpaste pressed into dry bits in a glass jar. Chew, brush, spit.</description></item><item><title>Nº 003: Common Heir · Vitamin C Serum</title><link>https://clawletter.app/product/commonheir.html</link><guid isPermaLink="false">commonheir</guid><description>Luxury serum in single-dose capsules that biodegrade, dosed fresh each time.</description></item><item><title>Nº 004: Dew Mighty · Bloom Jelly Serum</title><link>https://clawletter.app/product/dewmighty.html</link><guid isPermaLink="false">dewmighty</guid><description>A facial serum as a solid jelly bar in a refillable steel compact.</description></item><item><title>Nº 005: Dieux Skin · Forever Eye Mask</title><link>https://clawletter.app/product/dieux.html</link><guid isPermaLink="false">dieux</guid><description>A medical-grade silicone eye mask you wear over your own serum - buy once, use endlessly.</description></item><item><title>Nº 006: Ethique · Concentrated Bars</title><link>https://clawletter.app/product/ethique.html</link><guid isPermaLink="false">ethique</guid><description>An entire bathroom - shampoo, face, body, even household - concentrated into compostable-packaged bars.</description></item><item><title>Nº 007: Fussy · Fussy Deodorant</title><link>https://clawletter.app/product/fussy.html</link><guid isPermaLink="false">fussy</guid><description>Refillable natural deodorant in a pebble-shaped case with compostable refills.</description></item><item><title>Nº 008: HiBAR · Shampoo &amp; Conditioner Bars</title><link>https://clawletter.app/product/hibar.html</link><guid isPermaLink="false">hibar</guid><description>Shampoo and conditioner as solid bars formulated to salon standards, zero plastic.</description></item><item><title>Nº 009: Kate McLeod · The Body Stone</title><link>https://clawletter.app/product/katemcleod.html</link><guid isPermaLink="false">katemcleod</guid><description>A cocoa-butter body moisturizer shaped like a river stone, warmed in your palms and glided on.</description></item><item><title>Nº 010: Kjaer Weis · Refillable Makeup</title><link>https://clawletter.app/product/kjaerweis.html</link><guid isPermaLink="false">kjaerweis</guid><description>Certified-organic makeup in weighty metal compacts designed to be refilled forever.</description></item><item><title>Nº 011: Leaf Shave · The Leaf Razor</title><link>https://clawletter.app/product/leaf.html</link><guid isPermaLink="false">leaf</guid><description>An all-metal razor with a pivoting head that takes cheap standard blades - no cartridges.</description></item><item><title>Nº 012: MOB Beauty · Refillable Makeup System</title><link>https://clawletter.app/product/mobbeauty.html</link><guid isPermaLink="false">mobbeauty</guid><description>Build-your-own palettes: every pan is a refill, every component designed for disassembly.</description></item><item><title>Nº 013: Oui the People · The Single Razor</title><link>https://clawletter.app/product/oui.html</link><guid isPermaLink="false">oui</guid><description>A weighted single-blade safety razor designed for women and sensitive skin.</description></item><item><title>Nº 014: SBTRCT · Skincare Sticks</title><link>https://clawletter.app/product/sbtrct.html</link><guid isPermaLink="false">sbtrct</guid><description>Cleanser, moisturizer and retinoid as solid sticks in compostable packaging.</description></item><item><title>Nº 015: Starface · Hydro-Stars</title><link>https://clawletter.app/product/starface.html</link><guid isPermaLink="false">starface</guid><description>Hydrocolloid pimple patches shaped like bright yellow stars, worn in public on purpose.</description></item><item><title>Nº 016: Supply · The Single Edge</title><link>https://clawletter.app/product/supply.html</link><guid isPermaLink="false">supply</guid><description>A precision-machined single-edge razor with injector blade loading, built to last decades.</description></item><item><title>Nº 017: Uni · Refillable Bodycare</title><link>https://clawletter.app/product/uni.html</link><guid isPermaLink="false">uni</guid><description>Body wash and shampoo in aluminum dispensers; refills ship back in the same box for reuse.</description></item><item><title>Nº 018: Wild · Wild Deodorant</title><link>https://clawletter.app/product/wilddeo.html</link><guid isPermaLink="false">wilddeo</guid><description>Natural deodorant in a permanent aluminum case with bamboo-pulp refill sticks.</description></item><item><title>Nº 019: ZitSticka · Killa Kit</title><link>https://clawletter.app/product/zitsticka.html</link><guid isPermaLink="false">zitsticka</guid><description>Patches studded with dissolving microdarts that push actives into early-stage pimples.</description></item><item><title>Nº 020: Blueland · Clean Essentials Kit</title><link>https://clawletter.app/product/blueland.html</link><guid isPermaLink="false">blueland</guid><description>Hand soap and cleaners sold as dry tablets. Drop one in a reusable bottle, add tap water.</description></item><item><title>Nº 021: Branch Basics · The Concentrate</title><link>https://clawletter.app/product/branchbasics.html</link><guid isPermaLink="false">branchbasics</guid><description>A single plant-and-mineral concentrate diluted at home into every cleaner in the house.</description></item><item><title>Nº 022: Cleancult · Milk-Carton Cleaning Refills</title><link>https://clawletter.app/product/cleancult.html</link><guid isPermaLink="false">cleancult</guid><description>Cleaners in paper-based cartons poured into permanent glass or aluminum bottles.</description></item><item><title>Nº 023: Dedcool · Dedtergent</title><link>https://clawletter.app/product/dedcool.html</link><guid isPermaLink="false">dedcool</guid><description>A fragrance house making laundry detergent that doubles as fine fragrance for clothes.</description></item><item><title>Nº 024: Dropps · Detergent Pods</title><link>https://clawletter.app/product/dropps.html</link><guid isPermaLink="false">dropps</guid><description>Original detergent-pod company: plant-based pods shipped in compostable cardboard.</description></item><item><title>Nº 025: Earth Breeze · Eco Sheets</title><link>https://clawletter.app/product/earthbreeze.html</link><guid isPermaLink="false">earthbreeze</guid><description>Laundry detergent dehydrated into paper-thin sheets in cardboard packaging.</description></item><item><title>Nº 026: etee · Concentrate Pods</title><link>https://clawletter.app/product/etee.html</link><guid isPermaLink="false">etee</guid><description>Cleaning concentrates in pods made to compost in your backyard, dissolved at home.</description></item><item><title>Nº 027: Marley&#x27;s Monsters · UNpaper Towels</title><link>https://clawletter.app/product/marleys.html</link><guid isPermaLink="false">marleys</guid><description>Cotton &#x27;paper&#x27; towels sold on a roll that fits a normal holder, washed and re-rolled.</description></item><item><title>Nº 028: No Tox Life · Dish Block</title><link>https://clawletter.app/product/notoxlife.html</link><guid isPermaLink="false">notoxlife</guid><description>A giant solid block of concentrated dish soap - one block replaces bottles of liquid.</description></item><item><title>Nº 029: Tru Earth · Eco-Strips</title><link>https://clawletter.app/product/truearth.html</link><guid isPermaLink="false">truearth</guid><description>Pre-measured laundry strips in slim cardboard envelopes, mailed as a subscription.</description></item><item><title>Nº 030: Graza · Sizzle &amp; Drizzle</title><link>https://clawletter.app/product/graza.html</link><guid isPermaLink="false">graza</guid><description>Single-origin Spanish olive oil in chef-style squeeze bottles - one for cooking, one for finishing.</description></item><item><title>Nº 031: Javvy · Coffee Concentrate</title><link>https://clawletter.app/product/javvy.html</link><guid isPermaLink="false">javvy</guid><description>Cold-brew concentrate in a micro bottle: one teaspoon makes a full coffee.</description></item><item><title>Nº 032: Rind · Skin-On Dried Fruit</title><link>https://clawletter.app/product/rind.html</link><guid isPermaLink="false">rind</guid><description>Dried fruit with the peel left on - where the fiber and nutrients actually live.</description></item><item><title>Nº 033: Solely · Fruit Jerky</title><link>https://clawletter.app/product/solely.html</link><guid isPermaLink="false">solely</guid><description>Jerky-textured strips made from whole organic fruit - often a single ingredient.</description></item><item><title>Nº 034: Split Nutrition · Split Nutrition</title><link>https://clawletter.app/product/split.html</link><guid isPermaLink="false">split</guid><description>A pouch split in two - nut butter on one side, jelly on the other. Fold, knead, tear.</description></item><item><title>Nº 035: Teaspressa · Tea Cubes</title><link>https://clawletter.app/product/teaspressa.html</link><guid isPermaLink="false">teaspressa</guid><description>Tea concentrated into cubes and &#x27;shots&#x27; that brew instantly like espresso.</description></item><item><title>Nº 036: Waterdrop · Microdrink Cubes</title><link>https://clawletter.app/product/waterdrop.html</link><guid isPermaLink="false">waterdrop</guid><description>Tiny cubes of fruit and plant extracts dropped into a water bottle - flavored water, no sugar.</description></item><item><title>Nº 037: Apollo Neuro · Apollo Wearable</title><link>https://clawletter.app/product/apollo.html</link><guid isPermaLink="false">apollo</guid><description>A wearable that delivers silent vibration patterns to the wrist or ankle for calm, focus and sleep.</description></item><item><title>Nº 038: Cymbiotika · Liposomal Pouches</title><link>https://clawletter.app/product/cymbiotika.html</link><guid isPermaLink="false">cymbiotika</guid><description>Supplements as flavored liposomal liquids in single-serve pouches you squeeze into your mouth.</description></item><item><title>Nº 039: Hilma · The New Medicine Cabinet</title><link>https://clawletter.app/product/hilma.html</link><guid isPermaLink="false">hilma</guid><description>Natural remedies for tension, heartburn and immune support with clinical backing and clean labels.</description></item><item><title>Nº 040: Loftie · Loftie Clock</title><link>https://clawletter.app/product/loftie.html</link><guid isPermaLink="false">loftie</guid><description>An alarm clock engineered to keep the phone out of the bedroom, with stories, breathwork and warm light.</description></item><item><title>Nº 041: Moonbird · Moonbird</title><link>https://clawletter.app/product/moonbird.html</link><guid isPermaLink="false">moonbird</guid><description>A handheld device that physically expands and contracts in your palm to pace your breathing.</description></item><item><title>Nº 042: Ritual · Essential for Women</title><link>https://clawletter.app/product/ritual.html</link><guid isPermaLink="false">ritual</guid><description>A multivitamin as a clear capsule: dry beadlets floating in oil, every ingredient traceable to its supplier.</description></item><item><title>Nº 043: Seed · DS-01 Daily Synbiotic</title><link>https://clawletter.app/product/seed.html</link><guid isPermaLink="false">seed</guid><description>A prebiotic outer capsule protecting a live-probiotic inner capsule, in a refillable glass jar.</description></item><item><title>Nº 044: Sensate · Sensate</title><link>https://clawletter.app/product/sensate.html</link><guid isPermaLink="false">sensate</guid><description>A pebble placed on the chestbone that hums low-frequency resonance through the body.</description></item><item><title>Nº 045: Bee&#x27;s Wrap · Bee&#x27;s Wrap</title><link>https://clawletter.app/product/beeswrap.html</link><guid isPermaLink="false">beeswrap</guid><description>Cotton coated in beeswax, jojoba and resin - seals with the warmth of your hands.</description></item><item><title>Nº 046: Cadence · Capsules</title><link>https://clawletter.app/product/cadence.html</link><guid isPermaLink="false">cadence</guid><description>Leakproof magnetic capsules for toiletries and pills that snap together into a honeycomb.</description></item><item><title>Nº 047: Craighill · Jack Puzzle</title><link>https://clawletter.app/product/craighill.html</link><guid isPermaLink="false">craighill</guid><description>Solid-metal puzzles, key rings and desk tools machined like industrial hardware.</description></item><item><title>Nº 048: Ekster · Parliament Wallet</title><link>https://clawletter.app/product/ekster.html</link><guid isPermaLink="false">ekster</guid><description>A wallet with a card-ejection trigger and an optional solar tracking card.</description></item><item><title>Nº 049: FinalStraw · FinalStraw</title><link>https://clawletter.app/product/finalstraw.html</link><guid isPermaLink="false">finalstraw</guid><description>A stainless straw that folds into a case smaller than a car key.</description></item><item><title>Nº 050: LOLIWARE · Edible Straws &amp; Cups</title><link>https://clawletter.app/product/loliware.html</link><guid isPermaLink="false">loliware</guid><description>Straws and cups made from seaweed - use it, then eat it or compost it.</description></item><item><title>Nº 051: Matador · Pocket Blanket</title><link>https://clawletter.app/product/matador.html</link><guid isPermaLink="false">matador</guid><description>A full-size blanket that packs into a fist-sized pouch; duffels that pack into their own pocket.</description></item><item><title>Nº 052: memobottle · A5 memobottle</title><link>https://clawletter.app/product/memobottle.html</link><guid isPermaLink="false">memobottle</guid><description>A water bottle shaped like a sheet of A5 paper so it slides into a bag next to a laptop.</description></item><item><title>Nº 053: Notabag · Notabag</title><link>https://clawletter.app/product/notabag.html</link><guid isPermaLink="false">notabag</guid><description>A tote bag that converts to a backpack with a single pull on the straps.</description></item><item><title>Nº 054: Orbitkey · Key Organiser</title><link>https://clawletter.app/product/orbitkey.html</link><guid isPermaLink="false">orbitkey</guid><description>Keys stack inside a leather band and rotate out like tools on a Swiss army knife.</description></item><item><title>Nº 055: Solgaard · Carry-On Closet</title><link>https://clawletter.app/product/solgaard.html</link><guid isPermaLink="false">solgaard</guid><description>A carry-on with a collapsible shelf system inside: pack the closet, hang the closet.</description></item><item><title>Nº 056: Stasher · Stasher Bags</title><link>https://clawletter.app/product/stasher.html</link><guid isPermaLink="false">stasher</guid><description>Pure silicone bags with a pinch-press seal that go from freezer to oven to dishwasher.</description></item><item><title>Nº 057: Ugmonk · Analog</title><link>https://clawletter.app/product/ugmonk.html</link><guid isPermaLink="false">ugmonk</guid><description>A minimal steel cardholder and paper cards: today, next, someday. Analog productivity hardware.</description></item><item><title>Nº 058: Vapur · The Anti-Bottle</title><link>https://clawletter.app/product/vapur.html</link><guid isPermaLink="false">vapur</guid><description>A flexible, freezable, rollable bottle that folds flat when empty and clips to a bag.</description></item><item><title>Nº 059: Bala · Bangles</title><link>https://clawletter.app/product/bala.html</link><guid isPermaLink="false">bala</guid><description>Wrist and ankle weights designed like accessories - worn around the house, not just in workouts.</description></item><item><title>Nº 060: Chirp · Chirp Wheel</title><link>https://clawletter.app/product/chirp.html</link><guid isPermaLink="false">chirp</guid><description>A wheel with a groove for the spine that pops and stretches the back between the shoulder blades.</description></item><item><title>Nº 061: Crossrope · Crossrope System</title><link>https://clawletter.app/product/crossrope.html</link><guid isPermaLink="false">crossrope</guid><description>Jump ropes with clip-swappable weighted cables, paired with an app of workouts.</description></item><item><title>Nº 062: Liforme · Liforme Mat</title><link>https://clawletter.app/product/liforme.html</link><guid isPermaLink="false">liforme</guid><description>A yoga mat with alignment markers printed on the surface and a grip material that works when wet.</description></item><item><title>Nº 063: PSO-RITE · PSO-RITE</title><link>https://clawletter.app/product/psorite.html</link><guid isPermaLink="false">psorite</guid><description>A tool shaped like a therapist&#x27;s elbow and thumbs for psoas and deep-muscle release.</description></item><item><title>Nº 064: Astrohaus · Freewrite</title><link>https://clawletter.app/product/freewrite.html</link><guid isPermaLink="false">freewrite</guid><description>A mechanical-keyboard typewriter with an e-ink screen that only drafts - no editing, no internet.</description></item><item><title>Nº 065: Light · Light Phone III</title><link>https://clawletter.app/product/lightphone.html</link><guid isPermaLink="false">lightphone</guid><description>A phone designed to be used as little as possible: calls, texts, a few tools, no feeds.</description></item><item><title>Nº 066: DYPER · DYPER + REDYPER</title><link>https://clawletter.app/product/dyper.html</link><guid isPermaLink="false">dyper</guid><description>Bamboo diapers by subscription, with an optional service that picks up and commercially composts them.</description></item><item><title>Nº 067: Kibou · Kibou Diaper Bag</title><link>https://clawletter.app/product/kibou.html</link><guid isPermaLink="false">kibou</guid><description>A deliberately minimal diaper bag worn as a fanny pack: wipes, diapers, changing pad, nothing else.</description></item><item><title>Nº 068: Kudos · Kudos Diapers</title><link>https://clawletter.app/product/kudos.html</link><guid isPermaLink="false">kudos</guid><description>Disposable diapers lined with cotton instead of plastic against the skin.</description></item><item><title>Nº 069: Lalo · The Chair</title><link>https://clawletter.app/product/lalo.html</link><guid isPermaLink="false">lalo</guid><description>A high chair that converts through toddler booster to play chair - baby gear you&#x27;d display.</description></item><item><title>Nº 070: Lovevery · Play Kits</title><link>https://clawletter.app/product/lovevery.html</link><guid isPermaLink="false">lovevery</guid><description>Development-stage play kits designed with child-development experts, shipped on the child&#x27;s timeline.</description></item><item><title>Nº 071: tonies · Toniebox</title><link>https://clawletter.app/product/tonies.html</link><guid isPermaLink="false">tonies</guid><description>A soft cube that plays stories when a hand-painted figurine is placed on top.</description></item><item><title>Nº 072: Yoto · Yoto Player</title><link>https://clawletter.app/product/yoto.html</link><guid isPermaLink="false">yoto</guid><description>A speaker kids control themselves with physical cards - stories, music and podcasts, no screen.</description></item><item><title>Nº 073: Chippin · Chippin Treats</title><link>https://clawletter.app/product/chippin.html</link><guid isPermaLink="false">chippin</guid><description>Treats made from silver carp - an invasive fish - plus cricket-based snacks.</description></item><item><title>Nº 074: Fi · Fi Collar</title><link>https://clawletter.app/product/fi.html</link><guid isPermaLink="false">fi</guid><description>A collar with GPS escape tracking and activity monitoring in a slim module.</description></item><item><title>Nº 075: Jiminy&#x27;s · Cricket Dog Food</title><link>https://clawletter.app/product/jiminys.html</link><guid isPermaLink="false">jiminys</guid><description>Dog food and treats made with cricket protein - complete amino acids, tiny footprint.</description></item><item><title>Nº 076: Smalls · Smalls</title><link>https://clawletter.app/product/smalls.html</link><guid isPermaLink="false">smalls</guid><description>Fresh, human-grade cat food delivered frozen - made for obligate carnivores, not marketing.</description></item><item><title>Nº 077: Wild Earth · Wild Earth</title><link>https://clawletter.app/product/wildearth.html</link><guid isPermaLink="false">wildearth</guid><description>Complete dog nutrition built on fungi protein instead of meat.</description></item><item><title>Nº 078: Wild One · Walk Kit</title><link>https://clawletter.app/product/wildone.html</link><guid isPermaLink="false">wildone</guid><description>Harness, leash and poop-bag carrier designed as one color-coordinated system.</description></item><item><title>Nº 079: Atoms · Model 000</title><link>https://clawletter.app/product/atoms.html</link><guid isPermaLink="false">atoms</guid><description>Minimal sneakers sold in quarter sizes, with the option of a different size for each foot.</description></item><item><title>Nº 080: Rothy&#x27;s · The Point</title><link>https://clawletter.app/product/rothys.html</link><guid isPermaLink="false">rothys</guid><description>Flats and sneakers 3D-knit from recycled bottle yarn, machine washable, near-zero waste.</description></item><item><title>Nº 081: Thousand Fell · Recyclable Sneaker</title><link>https://clawletter.app/product/thousandfell.html</link><guid isPermaLink="false">thousandfell</guid><description>Sneakers designed to be disassembled - send them back and they&#x27;re recycled or refurbished.</description></item><item><title>Nº 082: Vessi · Weekend Sneaker</title><link>https://clawletter.app/product/vessi.html</link><guid isPermaLink="false">vessi</guid><description>A knit sneaker that is fully waterproof - puddles, rain, slush - with no coating to wear off.</description></item><item><title>Nº 083: Vollebak · Solar Charged Jacket</title><link>https://clawletter.app/product/vollebak.html</link><guid isPermaLink="false">vollebak</guid><description>Clothing as extreme R&amp;D: a jacket that stores sunlight and glows, tees that biodegrade.</description></item>
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