Food & Drink
Nº 190
Liquid Death
Scary Strawberry
Flavored sparkling drink
The product and the research angle
- Extends the brand's naming and packaging language into a flavored sparkling format.
- Creative lens: Borrow visual and verbal codes from entertainment for packaged drinks.
- Investigate: Study how the identity remains legible when the product format changes.
Source & evidence
Official product page · Captured 2026-10-13.
Product name and photography were retrieved from the brand page. Creative analysis is an editorial research angle, not a product-performance test. Current price and stock are unknown.
Brand description excerpt: “Liquid Death Energy is the easy-drinking energy drink. With just 5 calories, unextreme caffeine (100mg), zero…”
Open question: Study how the identity remains legible when the product format changes.
Machine-readableliquid-death-scary-strawberry.json
{
"id": 190,
"slug": "liquid-death-scary-strawberry",
"name": "Scary Strawberry",
"brand": "Liquid Death",
"url": "https://liquiddeath.com/",
"category": "food-drink",
"form": "Flavored sparkling drink",
"tldr": [
"Extends the brand's naming and packaging language into a flavored sparkling format.",
"Creative lens: Borrow visual and verbal codes from entertainment for packaged drinks.",
"Investigate: Study how the identity remains legible when the product format changes."
],
"hook": "Extends the brand's naming and packaging language into a flavored sparkling format.",
"why": "Creative lens: Borrow visual and verbal codes from entertainment for packaged drinks.",
"gap": "Investigate: Study how the identity remains legible when the product format changes.",
"img": "expanded-liquid-death-scary-strawberry.png",
"credit_page": "https://liquiddeath.com/products/scary-strawberry",
"img_src_url": "http://liquiddeath.com/cdn/shop/files/LD_Scary_Strawberry_12oz_Can.png?v=1790275976&width=1200",
"tags": [],
"availability": "unknown",
"price": null,
"catalog_date": "2026-10-13",
"claim_status": "editorial_summary",
"sources": [
{
"url": "https://liquiddeath.com/products/scary-strawberry",
"kind": "official_product_page",
"checked_at": "2026-10-13",
"scope": "Product identity and image retrieved; price, stock and performance not verified."
}
],
"unknown_fields": [
"current_price",
"current_stock",
"variant_dimensions",
"independent_claim_verification"
],
"added_batch": "2026-10-13-product-expansion",
"source_excerpt": "Liquid Death Energy is the easy-drinking energy drink. With just 5 calories, unextreme caffeine (100mg), zero…",
"research_question": "Study how the identity remains legible when the product format changes.",
"discovery_order": 108
}